CredRef produced a range of brand advocacy initiatives for Adidas, CredFilms produced specialist shoe running workshop content, both of which captured invaluable feedback form specialist running retailers about new Adidas products.

Adidas branded Media Players were produced to control brand identity. Using the CredComms MediaHub™ video platform made it easy for Adidas and their external agencies to share video by websites, email and social media then track campaign results in real-time.